Volvo is making waves in the auto industry by making Google’s Gemini AI chatbot the first of its kind to be integrated directly into its cars. And while it sounds like a high-tech gimmick, it’s a major move toward a safer, smarter, and much more intuitive way of driving.
So what’s all the fuss about Gemini? It’s essentially a more intelligent, more conversational version of the in-car digital assistant. Rather than having to remain wedded to stilted voice commands, drivers can now simply speak to their vehicles as they would to a friend. As EVXL explains, Gemini allows users to “send texts, get directions, play music, and even ask about your vehicle’s user manual through conversational queries.” That equates to fewer screen taps and more road awareness.
It’s not convenience alone, either. Volvo claims the aim is to streamline the driver’s mental load. In other words, Gemini thinks, allowing you to keep your eyes on the road. Tips on maximizing your EV’s range? Regenerative braking settings need adjustment? Ask Gemini. It will talk you through it, making driving simpler and safer.
Volvo and Google have collaborated for some time. Volvo was among the earliest to adopt Android Automotive OS, which integrated Google Maps, Google Assistant, and other applications natively into the car’s infotainment system. Now, the collaboration is taking it to the next level. Volvo is now Google’s go-to hardware platform for testing and rolling out new car tech. As Volvo global software engineering head Alwin Bakkenes says, “Through this collaboration with Google, we can introduce the latest features and functionality from the best consumer ecosystem first into our cars.” In other words, Volvo owners will frequently have access to new features before they appear elsewhere.
So, what do you get to do, exactly, with Gemini in your Volvo? The list continues to expand. You can navigate, send a message, listen to your favorite playlist, or even translate words on the go. Stuck with trying to find something in the owner’s manual? Ask Gemini. The concept is to eliminate the robotic commands and truly have a real, natural conversation with your car. As The Verge states, “Drivers will be able to have more ‘natural’ conversations with their car, including language translation, navigational help, and finding specific locations.”
There is a rollout schedule, though. If you’re using Android Auto—Google’s system that mirrors your phone to the car screen—you’ll see Gemini first. For those with full Android Automotive OS built into their Volvo, the update is expected a bit later in the year. The delay is intentional, aimed at making sure everything works perfectly before it hits the road.
This ambitious step by Volvo may set a new benchmark for the whole industry. With more and more car manufacturers seeking to integrate AI into their cars, Volvo’s close partnership with Google means that it is well-placed to set the pace. Google’s Patrick Brady, Android for Cars Vice President, says, “We’re excited to extend this partnership, accelerating the pace of innovation that will not only enhance the driving experience for Volvo customers but also set new standards for the automotive industry.”
Cars are shaping up to be the next major platform for AI, and Volvo’s take-up of Gemini is a clear indication of where the industry is going. By emphasizing features that are making driving more connected, more intuitive, and ultimately safer, Volvo is demonstrating that the future of driving is already in our midst—and it’s speaking back to us.
